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Founded by Matt Bignold, White Wolf Nutrition is a fast-growing family-owned company he runs with his cousin Daniel.

“I’ve grown up in a family that valued a healthy lifestyle and my passion is training and exercise, Matt says. “I created these products because I couldn’t find anything on the market that was all-natural and also tasted great. We’ve worked very hard to create something pure and clean that tastes amazing.”

Matt spent about a year researching and formulating the White Wolf Nutrition products trying to use as many Australian ingredients as possible, such as an organic stevia from South Australia and an organic vanilla bean from Northern Queensland.

“Our hero Vegan Protein range is incredibly smooth. It’s made from organic Belgium golden-yellow pea protein, which we blend in Australia to create the finest possible texture. Our complete blend is very unique. It’s an all-in-one that prepares the gut with prebiotics, is highly absorbable, aids digestion and includes superfoods to give you all the building blocks for a healthy lifestyle.”

The Vegan Protein Blends combine flaxseed, chia seeds, psyllium husks, buckwheat, poppy and sunflower seeds with essential and non-essential amino acids to help with the repair, growth, and maintenance of healthy cells, and MCT oil to help reduce stored body fat and increase energy levels.

“The pea protein is also very alkalising. A lot of people with gut problems have high acidity levels so this product is ideal for people with digestive issues.” The Vegan Protein Blend is available in smooth chocolate, creamy vanilla, salted caramel, and iced coffee flavours.

White Wolf Nutrition also features two Whey Protein Blends in smooth chocolate and creamy vanilla plus, Super Greens, Energising Fat Burners and an All Natural Pre-Workout Blend.

The Pre-Workout Blend, which contains guarana, beetroot extract, and garcinia cambogia, has the perfect balance of energy, focus, and endurance without the ‘crash’ of other pre-workouts.

The Energising Fat Burners (in tropical and watermelon flavours) contain 12 of the most effective fat burning ingredients, including L-Glutamine, BCAA, garcinia cambogia, African mango extract, green coffee extract, green tea extract, raspberry ketone, and guarana.

“We’re really about supporting a healthy lifestyle. Our brand fits really well in Go Vita stores because they are family owned businesses. Those Go Vita stores on the Central Coast have been supporting us from the get-go. It’s really important for us no matter how big we grow to support other family-owned business, from our packaging right through to our retailers.”

All products are free from genetically modified ingredients, artificial colours, preservatives, flavours, and sweeteners.